SEO techniques that are based on Google's SEO Articles ( part 4 )

Make site navigation easy and simple
Google suggests the site was made with a simple navigation from general to specific. For example on the main page there was a "company profiles", in the yard "company profile" there is a link to the "business", "bylaws", "management", etc.. On the page "field operations" there is a link to the "off air", "on air", etc..
Search Suggestions:

    * Create a simple hierarchy navigation and natural.
    * Use a text link in the navigation.
    * Using a text which states the position of visitors is where (breadcumb), which allows visitors could easily go to a higher level, as shown when the visitor is located at:

    company profile> business area> off air

    * Create an HTML sitemap, which is a page where there is a link to all pages or critical pages in your site.
    * Consider if some of the URL removed. For example a link to this article:
 
  http://ghamebangget.blogspot.com/2010/04/seo-techniques-that-are-based-on_5716.html

    consider whether the link is valid if the link is cut into:

  http://ghamebangget.blogspot.com/2010/04

    * Create a useful 404 pages. Page 404 is the page that is shown when the visitor clicks or write the URL of a page that does not exist within your site. 404 pages can contain links to the homepage or link to articles or pages that are popular in your web.
Common mistakes in SEO that should be avoided:

    * Make navigation very complex, for example all the pages relate to each other.
    * Create a page that is too deep, the page can only be opened with several clicks and opens another page that is very much in advance.
    * Using lots of images and animation for the link (preferably text).
    * HTML sitemap contains links that are not valid or not well-organized.
    * Allowing search engine indexed 404 pages, only the short message "Not Found" or "Error 404" without explanation, and using a design that was not consistent for example, only the white pages.